Better lather
Softened water lets soap lather easily, so a little goes a long way.
We Also Offer
Pure & Gentle soaps
Through AmeriTek Industries, we offer plant-based soaps and cleaners from Pure & Gentle. They go perfectly with your whole-house system.
Who they are
Pure & Gentle started in 1983 and makes personal care and home cleaning products in Seguin, Texas. They focus on plant-based ingredients and concentrated products that use less packaging.
- In business since 1983
- Made in the USA in Seguin, Texas
- Plant-based ingredients, free from dyes
- 100% biodegradable, according to Pure & Gentle
- Leaping Bunny certified: no animal testing
- U.S. EPA Safer Detergent Stewardship Initiative Champion award
Made for soft water
Soap and water work together. The minerals in hard water fight soap, so better water helps your soap do its job.
Less film left behind
Without hardness minerals reacting with soap, less residue is left on skin, hair, dishes and laundry.
Mixed with your own water
Concentrates are mixed at home, so they're made with the same treated water your system delivers.
What they make
Personal care
Bar soaps, hair and skin care, and products for sensitive skin.
Home cleaning
Laundry, kitchen, bathroom, multi-purpose and anti-allergy cleaners.
Baby and pet care
Gentle products for babies and pets.
Dispensers
Refillable dispensers for mixing concentrates at home.
How concentrates work
Most store cleaners are up to 90% water, according to Pure & Gentle. Concentrates leave the water out, and you add your own at home.
1. Start small
Each product comes in a compact pouch.
2. Add water at home
Mix the concentrate with conditioned water in a refillable dispenser.
3. Shake and clean
That's it. No special tools.
Try them at your free water test
During your free in-home water test, you can try the soaps yourself.